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Winnie + Crew stylish and comfortable matching sets for kids
Winnie + Crew comfortable and stylish clothing brand icon

Winnie + Crew is a mama-owned small business with one goal in mind:

Providing your little one with comfortable + cute clothes that they can play, rest and explore in all day long. 

Based in Atlanta, GA, USA

Mom-Owned + Operated

Comfortable Style for Everyday Life

Hi there!

I’m Claire, mom of two and the founder of Winnie + Crew.

The four of us (and our two dogs + cat) live in Atlanta, Georgia. When we aren’t working, making mac n’ cheese (iykyk) and changing diapers, we enjoy rolling the dice by taking these two around town, spending time with our families and traveling.

Winnie + Crew comfortable and stylish clothing showing a matching set and romper on baby and toddler

Our goal is to provide comfy clothes for everyday life with your littles. And for people to ask you “where is that from??”

When Winnie was about 5 months old, we were struggling to find clothes for her that were high quality and comfortable but also a bit more unique than just a basic onesie, without being overly trendy. And that’s how Winnie + Crew was born.

Winnie + Crew comfortable and stylish rompers for babies

We’re so grateful to be able to watch your little ones grow through the pictures you share and tag us in ...

and we’re looking forward to growing alongside you. We feel like we know some of you already, but we’d love to get to know you better!

Join us on Instagram

@winnieandcrew

Winnie + Crew comfortable and stylish matching sets for toddlers and young children

Looking for something in particular for your little? We'd love to hear!

Email us at shop@winnieandcrew.com for what you'd like to see more of from Winnie + Crew.

And thank you so much for shopping with us. We're so glad you're here. Welcome to the Crew!